February 2015 - Present
The Pokémon Company International | Designer
I am on the Pokémon Center team creating incredible shopping experience by designing amazing products and website for millions of fans.
Spearhead the redesign of PokemonCenter.com with emphasis on mobile and create prototypes for home page, product desciption page, checkout page, and interactions such as mobile menu and menu navigation.
Create new internal style guide for Pokémon Center and defining new visual language in color, typeface, iconography, and photography.
Collaborate closely with PC marketing team and developers and faciliate design reviews with stakeholders.
Design the interface, interaction, and flow of Able focusing on the user journey of Tournament Organizer.
July 2014 - February 2015
Fred Hutch | UX Designer
I was on the Marketing team during the rebrand of Fred Hutch..
Redesigned the donation page and created widgets with strong emphasis on faciliting the donation process, increasing the amount and recurrence of donations, and directing donations to the desired programs.
Maintained the brand guidelines and implented the new design to unify the home page, landing pages etc.
Created marketing materials for ‘40 Years of Cure’ campaign and the company trifold and received accolades from Hermes Creative Award.
Designed logos for Fred Hutch’s various research programs including Save Cord Blood, Hutch School, and President’s Circle.
Core Competencies: User Experience Design, Web Design, Iconography, Logo Design, Brand Identity, Prototyping, Wireframing, User Flows/Journey, Data Analysis, A/B Testing, ADA Compliance
Technical Skills: Adobe Photoshop, Illustrator, InDesign, xD, Sketch, InVision, Google Analytics, CSS/HTML